{"product_id":"befit-foundation","title":"BeFit Foundation (A 30-Day Guided Program for Adults 40+)","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.2; text-align: center; margin-top: 10pt; margin-bottom: 0pt;\"\u003e\u003cspan style=\"font-size: 27.999999999999996pt; font-family: Georgia,serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eBEFIT FOUNDATION\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.2; text-align: center; margin-top: 6pt; margin-bottom: 3pt;\"\u003e\u003cspan style=\"font-size: 13pt; font-family: Georgia,serif; color: #8aa399; background-color: transparent; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eA 30-Day Guided Program for Adults 40+\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\" style=\"line-height: 1.2; text-align: center; margin-top: 12pt; margin-bottom: 13pt;\"\u003e\u003cspan style=\"font-size: 12pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eYou don't need another diet. You need a program built for the body you actually have.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch1 style=\"line-height: 1.2; margin-top: 19pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 17pt; font-family: Georgia,serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eIf You're Over 40, Most Health Programs Weren't Built for You\u003c\/span\u003e\u003c\/h1\u003e\n\u003cp style=\"line-height: 1.5999999999999999; margin-top: 0pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eYou've probably tried before. A diet that worked for a while. A gym membership that quietly stopped getting used. A plan that made sense on paper and fell apart the first busy week it met.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"line-height: 1.5999999999999999; margin-top: 0pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eThat's not a personal failing. It's what happens when a program is built for someone else's body, someone else's schedule, and someone else's life — usually someone 25 years younger with a lot fewer responsibilities.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"line-height: 1.5999999999999999; margin-top: 0pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eBeFit Foundation was built differently.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch1 style=\"line-height: 1.2; margin-top: 19pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 17pt; font-family: Georgia,serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eBuilt on 30 Years of Coaching Adults Over 40 — Not a Fitness Trend\u003c\/span\u003e\u003c\/h1\u003e\n\u003cp style=\"line-height: 1.5999999999999999; margin-top: 0pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eI'm Marc, founder of BeFit. For three decades, I've sat across the table from people in their 40s, 50s, 60s and beyond — people juggling careers, kids, aging parents, old injuries, and bodies that respond differently than they used to.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"line-height: 1.5999999999999999; margin-top: 0pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eI'm not a 25-year-old fitness competitor selling aesthetics. I'm someone who has spent a career building personalized plans for people who look, and live, like you actually do. Everything in BeFit Foundation has been tested against that reality, not against a magazine cover.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch1 style=\"line-height: 1.2; margin-top: 19pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 17pt; font-family: Georgia,serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eThis Isn't a Weight-Loss Program. It's an Education.\u003c\/span\u003e\u003c\/h1\u003e\n\u003cp style=\"line-height: 1.5999999999999999; margin-top: 0pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eWeight loss is often a welcome result of BeFit Foundation — but it's not the point. The point is that by Day 30, you understand why your body works the way it does, and how to build a lifestyle you can sustain long after the program ends.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"line-height: 1.5999999999999999; margin-top: 0pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eEvery lesson follows the same simple formula:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.5;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eWhy — the reasoning behind today's habit\u003c\/span\u003e\u003c\/li\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.5;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eWhat — the specific concept for the day\u003c\/span\u003e\u003c\/li\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.5;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eHow — a clear, doable explanation\u003c\/span\u003e\u003c\/li\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.5;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eToday's Action — one single thing to do, nothing more\u003c\/span\u003e\u003c\/li\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.5;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eThe BeFit Principle — one sentence worth remembering\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"line-height: 1.5999999999999999; margin-top: 0pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eBy Day 30, you'll have collected 30 BeFit Principles — a personal philosophy for health you can carry for the rest of your life.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch1 style=\"line-height: 1.2; margin-top: 19pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 17pt; font-family: Georgia,serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eHow the Program Is Built\u003c\/span\u003e\u003c\/h1\u003e\n\u003ch2 style=\"line-height: 1.2; margin-top: 13pt; margin-bottom: 6pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 12pt; font-family: Georgia,serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003ePart I — Build Your Foundation (Days 1–7)\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp style=\"line-height: 1.5999999999999999; margin-top: 0pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eHydration, protein, walking, meal structure, and sleep — the habits that make everything else possible.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 style=\"line-height: 1.2; margin-top: 13pt; margin-bottom: 6pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 12pt; font-family: Georgia,serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003ePart II — Build Better Nutrition (Days 8–14)\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp style=\"line-height: 1.5999999999999999; margin-top: 0pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eCarbohydrates, fats, fibre, portions, and food labels, explained without the confusion or contradictions.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 style=\"line-height: 1.2; margin-top: 13pt; margin-bottom: 6pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 12pt; font-family: Georgia,serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003ePart III — Build an Active Lifestyle (Days 15–21)\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp style=\"line-height: 1.5999999999999999; margin-top: 0pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eStrength, daily movement, mobility, recovery, and stress — no gym required.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 style=\"line-height: 1.2; margin-top: 13pt; margin-bottom: 6pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 12pt; font-family: Georgia,serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003ePart IV — Build Your Future (Days 22–30)\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp style=\"line-height: 1.5999999999999999; margin-top: 0pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eEating out, travel, plateaus, setbacks, and a personal plan for the 90 days after the program ends.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"line-height: 1.5999999999999999; margin-top: 0pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eEvery seventh day is a Weekly Review — a short, honest check-in before moving into the next part.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch1 style=\"line-height: 1.2; margin-top: 19pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 17pt; font-family: Georgia,serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eWhat's Included\u003c\/span\u003e\u003c\/h1\u003e\n\u003cul\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.5;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eThe BeFit Foundation Manual — your complete 30-day guide (digital, printable)\u003c\/span\u003e\u003c\/li\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.5;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003e30 days of guided coaching emails — a short daily nudge that points you to the day's lesson\u003c\/span\u003e\u003c\/li\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.5;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eHabit Tracker — a simple weekly tool to keep you honest\u003c\/span\u003e\u003c\/li\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.5;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eProgress Tracker — track more than the scale: energy, sleep, strength, and how you feel\u003c\/span\u003e\u003c\/li\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.5;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eGrocery Shopping Guide \u0026amp; Healthy Pantry Checklist\u003c\/span\u003e\u003c\/li\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.5;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eBeginner Walking Program \u0026amp; Beginner Strength Program — no gym, no equipment required\u003c\/span\u003e\u003c\/li\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.5;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eStretching Guide, Meal Planning Templates, FAQ, and Glossary\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch1 style=\"line-height: 1.2; margin-top: 19pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 17pt; font-family: Georgia,serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eWhat You Can Expect\u003c\/span\u003e\u003c\/h1\u003e\n\u003ch2 style=\"line-height: 1.2; margin-top: 13pt; margin-bottom: 6pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 12pt; font-family: Georgia,serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eThis program will:\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.5;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eGive you a clear daily structure so you're never guessing what to focus on\u003c\/span\u003e\u003c\/li\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.5;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eTeach you the reasoning behind each habit, not just a list of rules\u003c\/span\u003e\u003c\/li\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.5;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eHelp you build routines around hydration, protein, movement, and sleep\u003c\/span\u003e\u003c\/li\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.5;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eShow you how to eat in a way that fits real life — restaurants, travel, holidays\u003c\/span\u003e\u003c\/li\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.5;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eLeave you with a personal plan for the 90 days that follow\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 style=\"line-height: 1.2; margin-top: 13pt; margin-bottom: 6pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 12pt; font-family: Georgia,serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eThis program will not:\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.5;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003ePromise a specific number on the scale — everyone's starting point is different\u003c\/span\u003e\u003c\/li\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.5;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eAsk you to eliminate entire food groups or follow an extreme protocol\u003c\/span\u003e\u003c\/li\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.5;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eRequire a gym membership or hours of free time\u003c\/span\u003e\u003c\/li\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.5;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eReplace medical advice — always work with your doctor, especially with an existing condition\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"line-height: 1.5999999999999999; margin-top: 0pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eMost people notice small shifts in energy and how their clothes fit somewhere in Week 2 or 3, once the early habits become routine. Consistency shows up in how you feel long before it shows up in the mirror.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch1 style=\"line-height: 1.2; margin-top: 19pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 17pt; font-family: Georgia,serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003ePricing\u003c\/span\u003e\u003c\/h1\u003e\n\u003cdiv align=\"left\" style=\"margin-left: 0pt;\" dir=\"ltr\"\u003e\n\u003ctable style=\"border: none; border-collapse: collapse;\"\u003e\n\u003ccolgroup\u003e\u003ccol width=\"623\"\u003e\u003c\/colgroup\u003e\n\u003ctbody\u003e\n\u003ctr style=\"height: 0pt;\"\u003e\n\u003ctd style=\"vertical-align: top; background-color: #f4f1ea; padding: 13pt 16pt 13pt 16pt; overflow: hidden; overflow-wrap: break-word; border: solid #2f4a3e 1pt;\"\u003e\n\u003cp style=\"line-height: 1.2; margin-top: 0pt; margin-bottom: 3pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 13.999999999999998pt; font-family: Georgia,serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eBeFit Foundation\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"line-height: 1.2; margin-top: 0pt; margin-bottom: 10pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 20pt; font-family: Georgia,serif; color: #b08d57; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003e$147\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.2;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eEverything you need for the full 30-day program, delivered instantly\u003c\/span\u003e\u003c\/li\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.2;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eThe full BeFit Foundation Manual\u003c\/span\u003e\u003c\/li\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.2;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003e30 days of guided coaching emails, delivered daily in your inbox\u003c\/span\u003e\u003c\/li\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.2;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eHabit Tracker, Progress Tracker, and all worksheets\u003c\/span\u003e\u003c\/li\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.2;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eGrocery Shopping Guide, Walking Program, Strength Program, and more\u003c\/span\u003e\u003c\/li\u003e\n\u003cli role=\"presentation\" style=\"line-height: 1.2;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eLifetime access — go at your own pace, revisit anytime\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch1 style=\"line-height: 1.2; margin-top: 19pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 17pt; font-family: Georgia,serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eFrequently Asked Questions\u003c\/span\u003e\u003c\/h1\u003e\n\u003cp style=\"line-height: 1.2; margin-top: 10pt; margin-bottom: 3pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eDo I need any special equipment?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"line-height: 1.5999999999999999; margin-top: 0pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eNo. The Beginner Walking and Strength Programs are designed to work with no gym and minimal or no equipment.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"line-height: 1.2; margin-top: 10pt; margin-bottom: 3pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eWhat if I have a medical condition or take medication?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"line-height: 1.5999999999999999; margin-top: 0pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eBeFit Foundation is general education, not medical advice. Please review the program with your doctor before starting, especially if you have a chronic condition or take medication.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"line-height: 1.2; margin-top: 10pt; margin-bottom: 3pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eWhat if I miss a day?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"line-height: 1.5999999999999999; margin-top: 0pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003ePick up exactly where you left off. The program is built to absorb a missed day without losing its effect — the only real risk is deciding to quit over it.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"line-height: 1.2; margin-top: 10pt; margin-bottom: 3pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eHow is this different from other programs I've tried?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"line-height: 1.5999999999999999; margin-top: 0pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eMost programs are built around restriction and willpower. BeFit Foundation is built around small, sustainable habits, explained clearly enough that you understand why you're doing them — not just told what to do.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"line-height: 1.2; margin-top: 10pt; margin-bottom: 3pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eIs this just about weight loss?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"line-height: 1.5999999999999999; margin-top: 0pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eNo. Weight loss is a possible outcome, not the definition of success. Many people see real changes in energy, strength, and how they feel independent of the scale.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"line-height: 1.2; border-bottom: solid #8aa399 0.75pt; margin-top: 8pt; margin-bottom: 12pt; padding: 0pt 0pt 4pt 0pt;\" dir=\"ltr\"\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch1 style=\"line-height: 1.2; margin-top: 19pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 17pt; font-family: Georgia,serif; color: #2f4a3e; background-color: transparent; font-weight: bold; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eThirty Days From Now, You Could Understand Your Health Better Than You Ever Have\u003c\/span\u003e\u003c\/h1\u003e\n\u003cp style=\"line-height: 1.5999999999999999; margin-top: 0pt; margin-bottom: 8pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 11pt; font-family: Calibri,sans-serif; color: #3a3a3a; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eNot because you followed a stricter diet. Because you finally have a program that was built for your body, your age, and your real life — by someone who has spent 30 years building exactly that.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"line-height: 1.2; margin-top: 15pt; margin-bottom: 0pt;\" dir=\"ltr\"\u003e\u003cspan style=\"font-size: 9pt; font-family: Calibri,sans-serif; color: #8aa399; background-color: transparent; font-weight: 400; font-style: italic; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"\u003eBeFit Foundation is educational content and is not a substitute for medical advice. Please consult your doctor before beginning any new health or fitness program.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"BeFit.ca","offers":[{"title":"Default Title","offer_id":48600886313165,"sku":null,"price":147.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0577\/8659\/7581\/files\/BeFit-Hero5_2d17a0fb-2df1-44da-b421-010070391501.png?v=1783861902","url":"https:\/\/befit.ca\/ar\/products\/befit-foundation","provider":"BeFit.ca","version":"1.0","type":"link"}